Hyundai has launched the new Venue Adventure Edition, priced from Rs 10.15 lakh. This model introduces bold aesthetic updates and two dynamic petrol engine options, perfecting the blend of style and performance for urban adventurers.

The Hyandai Venue Adventure Edition Arrives

Hyundai has once again captured the attention of automotive enthusiasts with the launch of the Venue Adventure Edition, priced from Rs 10.15 lakh (ex-showroom, India). The Venue, a compact SUV that has already made waves in the market, now steps into the spotlight with adventurous flair. With its new Ranger Khaki color option and various cosmetic updates, the Adventure Edition is aimed at those who crave a vehicle that is both stylish and ready for exploration.

What’s New in the Venue Adventure Edition?

The aesthetic enhancements on the Venue Adventure Edition are striking. From the chromatic standpoint, the Ranger Khaki paint job presents a rugged look poised to turn heads. It doesn’t stop there; the vehicle features a blacked-out treatment across several elements, including the alloy wheels, front and rear skid plates, roof rails, wing mirrors, and even the shark fin antenna. Each detail seems meticulously chosen to impart a sense of adventure, while the red-finished front brake callipers add a sporty touch.

As you walk around the car, the Adventure Edition emblem on the front fender catches your eye. Meanwhile, the blacked-out Hyundai logo on the grille ties the design theme together, suggesting a capable SUV just ripe for the adventurous journey ahead.

Inside the Cabin: A Blend of Functionality and Style

Stepping inside the Venue Adventure Edition, you’re greeted by a new universe of design. The regular Venue’s dual-tone grey and black interior has been swapped for an entirely blacked-out theme. The car’s interior features sage green highlights, giving it a dash of contrast that feels both fresh and inviting. The seats boast Adventure Edition-specific upholstery, combined with stylish 3D mats and sporty pedals that signal the fun to come.

One of the most exciting additions to this model is the dashcam with dual cameras, providing an extra layer of security for your journeys. In a time when the safety of our adventures matters more than ever, this feature positions the Venue Adventure Edition as not just an SUV but a trustworthy companion on the road.

A Palette of Choices

The new Ranger Khaki isn’t the only color option available. The Venue Adventure Edition comes in a variety of tones including Abyss Black, Atlas White, and Titan Grey. For those who prefer a two-tone appearance, dual-tone color schemes like Ranger Khaki with a black roof and Atlas White with a black roof offer customization options to suit individual tastes, albeit for an additional price of Rs 15,000.

Performance Powered by Choice

When it comes to performance, the Adventure Edition does not disappoint. Enthusiasts can select from two petrol engine options designed to elevate the driving experience. The first is a 1.2-litre, 4-cylinder naturally aspirated petrol engine producing 83hp, paired with a manual gearbox; this is available on the S(O)+ and SX trims. The more exhilarating option is the 1.0-litre, 3-cylinder turbo-petrol engine, churning out 120hp and coupled with a 7-speed dual-clutch transmission available in the SX(O) trim. It’s essential to note that the Adventure Edition does not extend to diesel variants, focusing solely on petrol enthusiasts.

Market Competition and Impact

Entering a saturated compact SUV market, the Hyundai Venue Adventure Edition stands as a comfortable contender with its fresh appeal and thoughtful features. Competing against models from rivals such as Maruti Suzuki and Tata Motors, the Adventure Edition is marketed at a premium of Rs. 15,000 over its counterparts but promises an upgrade in aesthetics and technology that could tempt consumers looking for something more than the base model.

Conclusion: Is It Worth It?

For buyers looking for a vehicle that seamlessly blends style, functionality, and a hint of adventure, the Hyundai Venue Adventure Edition has a compelling argument. Pricing it within reach while offering lush upgrades creates an offering that is hard to overlook. While it competes with a host of well-established opponents, the distinct design and new features place the Venue Adventure Edition in a favorable position for urban adventurers who refuse to settle for the ordinary.

With its launch, Hyundai continues to evolve its offerings in the compact SUV segment, pushing boundaries and setting trends that resonate with modern driving lifestyles.

The Venue Adventure Edition is more than just a car; it’s an invitation to rediscover the journey ahead. So gear up, buckle in, and prepare to embrace your next adventure in style with Hyundai’s latest masterpiece.